Case Study: Freemiums in the Social Gaming World

On the social networks, why is it difficult to generate revenue through advertising? Could you find a new approach to generate revenue? Defend your approach.

One of the main reason that you might find it hard to make money through advertisement is because of the competition in the freemuiums. There are many competitors already active who have much higher customer base and do not charge a lot of money for their premium or have many advertisements. When you are a new comer to the social media gaming, you need to have more revenue. This is where you make the mistake of placing more ads than you should have and people stop to use your games and any other services. To stay put, I think that you must be careful in using social media advertisement.

I think that a better strategy could be devised to earn from social networks. That is, to have short videos place just once in a game or video on the social media which the users can opt to skip after 5 seconds. This is what YouTube has already incorporated. This will help your customers and visitors only watch videos they are interested in. You would even get paid for the 5 seconds that is mandatory.