Information Management System Chapter 9 Quiz

Question 1

0.5 out of 0.5 points

According to your text, which choice below correctly describes e-commerce?

Selected Answer:	The entire online process of developing, marketing, selling, delivering, servicing and paying for products and services
Answers:	Buying and selling products online only
	The entire online process of developing, marketing, selling, delivering, servicing and paying for products and services
	Business to consumer online transactions
	None of the choices are correct

Question 2

0.5 out of 0.5 points

Selected Answer:	Profiling and personalizing
Answers:	Event notification
	Profiling and personalizing
	Search management
	Access control and security

Question 3

0.5 out of 0.5 points

After considering a broad spectrum of alternatives and benefits trade-offs, Barnes and Noble decided to:

Selected Answer:	Spin-off its e-commerce business
Answers:	Spin-off its e-commerce business
	Engage in a joint venture with another book vendor
	Move its e-commerce business to an in-house division
	Integrate its physical and e-commerce businesses

Question 4

0 out of 0.5 points

Which statement would address the e-commerce success factor of security and reliability?

Selected Answer:	“A company’s prices don’t have to be the lowest on the Web if they build a reputation for high quality, guaranteed satisfaction and top customer support while shopping and after the sale.”
Answers:	“I don’t want to browse through a slow website or buy from a site where paying takes too long.”
	“A company’s prices don’t have to be the lowest on the Web if they build a reputation for high quality, guaranteed satisfaction and top customer support while shopping and after the sale.”
	“I want to know about sales when I log on to a site and even get free shipping if I order a certain dollar value of goods.”
	“I want to receive the exact products I ordered in the timeframe promised.”

Question 5

0.5 out of 0.5 points

Your text outlines nine key components of the e-commerce process architecture that are the foundation of the e-commerce initiatives of many companies today. The component that deals with uses a variety of information technologies to capture and process credit transfers between banks, businesses and customers is:

Selected Answer:	Electronic funds transfer
Answers:	Event notification
	Profiling and personalizing
	Web Payment Processing
	Electronic funds transfer

Question 6

0.5 out of 0.5 points

Your text outlines three basic categories of electronic commerce applications: business-to-consumer (B2C), business-to-business (B2B) and consumer-to-consumer (C2C). B2C applications:

Selected Answer:	Involve businesses developing attractive electronic marketplaces to entice customers and sell products and services to consumers
Answers:	Involve businesses developing attractive electronic marketplaces to entice customers and sell products and services to consumers
	Involve both electronic business marketplaces and direct market links between businesses
	Involve consumers buying and selling with each other in an auction process at an auction website, as well as personal advertising of products or services to buy or sell at electronic newspaper sites or personal websites
	None of the choices are correct

Question 7

0.5 out of 0.5 points

By using cookies and user registration, companies have been able to:

Selected Answer:	Develop marketing strategies aimed at individuals as part of a one-to-one marketing strategy
Answers:	Develop marketing strategies aimed at individuals as part of a one-to-one marketing strategy
	Install spyware that allows aggressive marketing with popup ads
	Track what websites and individual goes to once they have put a cookie on their machine
	All the answers are correct

Question 8

0.5 out of 0.5 points

A public, online auction process primarily emphasizes _______________.

Selected Answer:	price
Answers:	delivery speed
	product variety
	price
	corporate reputation

Question 9

0.5 out of 0.5 points

Your text outlines three basic categories of electronic commerce applications: business-to-consumer (B2C), business-to-business (B2B) and consumer-to-consumer (C2C). B2B applications:

Selected Answer:	Involve both electronic business marketplaces and direct market links between businesses
Answers:	Involve businesses developing attractive electronic marketplaces to entice customers and sell products and services to consumers
	Involve both electronic business marketplaces and direct market links between businesses
	Involve consumers buying and selling with each other in an auction process at an auction website, as well as personal advertising of products or services to buy or sell at electronic newspaper sites or personal websites
	None of the choices are correct

Question 10

0.5 out of 0.5 points

Your text outlines nine key components of the e-commerce process architecture that are the foundation of the e-commerce initiatives of many companies today. The component that deals with discussion groups to nurture online communities of interest among employees and customers are:

Selected Answer:	Collaboration and Training
Answers:	Event notification
	Profiling and personalizing
	Search management
	Collaboration and Training

Question 11

0.5 out of 0.5 points

Event notification processes play an important role in electronic commerce systems since stakeholders must be notified of all events that might affect their status in a transaction. Stakeholders affected by these processes include which of the following?

Selected Answer:	Customers, suppliers and employees
Answers:	Customers
	Customers and suppliers
	Customers, suppliers and employees
	Customers and the Internal Revenue Service

Question 12

0.5 out of 0.5 points

Which statement would address the e-commerce success factor of selection and value?

Selected Answer:	“A company’s prices don’t have to be the lowest on the Web if they build a reputation for high quality, guaranteed satisfaction and top customer support while shopping and after the sale.”
Answers:	“I don’t want to browse through a slow website or buy from a site where paying takes too long.”
	“A company’s prices don’t have to be the lowest on the Web if they build a reputation for high quality, guaranteed satisfaction and top customer support while shopping and after the sale.”
	“I want to know about sales when I log on to a site and even get free shipping if I order a certain dollar value of goods.”
	“I want to receive the exact products I ordered in the timeframe promised.”

Question 13

0.5 out of 0.5 points

In a B2B e-commerce Web portal configuration, a _______________ assigns trade platforms for specific products.

Selected Answer:	B2B web portal
Answers:	B2B web portal
	market generator server
	content manager server
	post-trade market history server

Question 14

0.5 out of 0.5 points

A basic fact for Internet retailing is that all retail websites are created equal as far as which imperative of success in retailing is concerned?

Selected Answer:	Location
Answers:	Advertising
	Integration
	Location
	Pricing

Question 15

0.5 out of 0.5 points

Your text outlines three basic categories of electronic commerce applications: business-to-consumer (B2C), business-to-business (B2B) and consumer-to-consumer (C2C). C2C applications:

Selected Answer:	Involve consumers buying and selling with each other in an auction process at an auction website, as well as personal advertising of products or services to buy or sell at electronic newspaper sites or personal websites
Answers:	Involve businesses developing attractive electronic marketplaces to entice customers and sell products and services to consumers
	Involve both electronic business marketplaces and direct market links between businesses
	Involve consumers buying and selling with each other in an auction process at an auction website, as well as personal advertising of products or services to buy or sell at electronic newspaper sites or personal websites
	None of the choices are correct

Question 16

0 out of 0.5 points

Your text outlines nine key components of the e-commerce process architecture that are the foundation of the e-commerce initiatives of many companies today. The component that deals with developing efficient and effective processes to provide a top e-commerce website capability that helps customers find the specific product or service they want to evaluate or buy is:

Selected Answer:	[None Given]
Answers:	Event notification
	Profiling and personalizing
	Search management
	Content management

Question 17

0.5 out of 0.5 points

The statement “Most business-to-consumer sites offer consumers incentives to buy and return, such as coupons, discounts, special offers, and vouchers for other Web services” reflects the _______________ success factor for retailing on the Web.

Selected Answer:	advertising and incentives
Answers:	performance and service efficiency
	selection and value
	advertising and incentives
	look and feel

Question 18

0.5 out of 0.5 points

E-commerce is used in:

Selected Answer:	All the answers are correct
Answers:	B2B
	B2C
	C2C
	All the answers are correct

Question 19

0.5 out of 0.5 points

B2B e-commerce started with website support and has since moved on to:

Selected Answer:	Automating intranet and extranet procurement system
Answers:	Integrating functional systems
	Automating intranet and extranet procurement system
	Advanced auction and exchange marketing
	All of the answers are correct