Similarities and differences between B2c and B2b Websites Visit one B2C and one B2B Web site.  Examine each carefully, identifying as many relationship building techniques as possible.  Do you find extensive differences between the B2C and B2B sites?  Discuss your …

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Question 1 Is Richeson’s problem one of time management or general managerial ability? Would it be feasible to engage a management consultant to help solve the firm’s problems? Richeson’s problem is most definitely a managerial problem for a few different …

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Question 1:  What psychological concepts of consumer behavior are relevant to marketing this service? Be specific.  In regards to psychological concepts, I believe needs, perception, and attitude could fall under this questions.  With needs, running a funeral home is pretty specific …

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Question 1 What psychological concepts of consumer behavior are relevant to marketing this service? Be specific.       This week’s text taught us about psychological influences that impact the customer: needs, perceptions, motivations, and attitudes. The Aspen Funeral Alternative is seeking to fill …

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Question 1: Compare the two financing options in terms of projected return on the owner’s equity investment. Ignore any effect from income taxes. After reading both of the finance options, it is clear that the percentage of the company’s stock …

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