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To what extent can competitive intelligence and benchmarking help a firm’s global strategy? First I would like to shed some light on the concept of competitive intelligence and its role in the firm’s global business strategy. Competitive intelligence is the …
What is the difference between the Resource-based Perspective and the Positioning Perspective? Resource-based perspective is a management concept that deals with the availability of the strategic assets and its quantity. The main ideology behind it is an overview of the …
What problems do managers face in conducting a global Five Forces analysis? Five force analysis is conducted to carry out the qualitative analysis of the strategic position of a firm (Porter, 2008). The issues that the managers can face are …
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How can strategic group analysis help managers in formulating a firm’s strategy? Strategic group analysis can help the managers in many ways. Strategic analysis can help the managers identify their real competitors and their actual strengths and weaknesses. The identification …
How can strategic group analysis help managers in formulating a firm’s strategy? Read more »
What is the difference between market segmentation analysis and strategic group analysis? Market segmentation analysis is a process of dividing the consumers into groups or segments that have the same or similar characteristics (Wedel & Kamakura, 2012). These characteristics could …